Proscodi’s Aims and Objectives
Short term aims
- A strategy for creating professional, ethical, client-focused standards and making these standards easily available.
- A strategy for educating clients about the value of marketing and design.
- A strategy for the promotion of Proscodi to both clients and designers (grass-roots, viral-marketing, forum-postings, affiliations, use of membership fees for advertisements, etc.)
- A strategy for making alliances with related graphics and design web sites, organisations and business groups.
- The creation of a web site where clients can visit for more information about ethical design practices. The site will be simple, non-threatening and easily accessible to clients.
Long term aims
- Present a Code of Ethics and Standards of Professional Practices that are targeted toward clients and make these standards easily available. This will form the basis upon which Proscodi will be built.
- Create an atmosphere where professional ethics and standards guide the working relationships between clients and designers.
- Develop a range of materials that educate both clients and designers about the value of adhering to ethical principles.
- Develop a range of materials that educate clients about the value of graphic design and marketing.
- Develop plans for the promotion of Proscodi to both clients and designers.
- Develop steps for recruiting students and up-and-coming designers into Proscodi.
- Develop alliances with related graphics and design websites, organisations and business groups.
- Develop an easily accessible website that clients can visit for more information about ethical design practices, designers can visit for membership information, and members can visit for discussions, promotion and information.
- Develop branding materials for Proscodi that allow members to announce their affiliation and declare their adherence to the ethical standards that Proscodi promotes.
